Automated MessagingSend the right message when a real business event happens

Turn Business Events Into Timely Customer Messages

Build automated messaging flows for leads, orders, payments, renewals, support and customer lifecycle events—without relying on your team to send every update manually.

Event TriggersWhatsAppSMSEmail
Automation runningTrigger → rule → messageSystem active
Event occursLead / order / payment
Rule checkedCondition + timing
Message sentSMS / WhatsApp / email
Outcome trackedDelivery + response
Event TriggersReact to real system events
Timed SequencesDelay and follow-up steps
Conditional LogicDifferent paths for different users
Flow ReportingTrack delivery and outcomes
What we provide

Messaging workflows that follow your customer journey

Automated communication works best when it is connected to actual customer and operational events, not just scheduled broadcasts.

Lead Follow-up

Send acknowledgement, reminders and sales follow-up after a new enquiry.

Order Messaging

Trigger order confirmation, dispatch and delivery updates automatically.

Payment Automation

Send invoice, due-date, payment-success and failed-payment messages.

Renewal Reminders

Run timed sequences before and after subscriptions, plans or contracts expire.

Support Updates

Keep customers informed when tickets, requests or service states change.

Webhook & API Flows

Start or update messaging workflows from your existing applications and databases.

How it works

Build one customer journey from multiple channels

Use timing, conditions and event data to decide what should be sent, when it should be sent and which channel should handle it.

01

Trigger

A business event starts the automation.

02

Condition

Rules check customer state, timing or data.

03

Channel

Select SMS, WhatsApp, email or a channel fallback.

04

Follow-up

Continue with delays, reminders or alternate paths.

05

Measure

Track delivery and workflow outcomes for improvement.

Use cases

Automation examples for day-to-day operations

Focused workflows for common customer, operational and application requirements.

Lead nurturing

Immediate acknowledgement and planned sales follow-ups.

Order lifecycle

Messages from order received through final delivery.

Appointment flows

Confirmation, reminder and rescheduling communication.

Collections

Due-date reminders and payment-status updates.

Subscription lifecycle

Renewal, expiry and reactivation sequences.

Service notifications

Planned maintenance, incidents or account-status updates.

Build around your workflow

Tell us what your system needs to send, route or automate.

Share the current process, application or communication requirement. We can map the integration and recommend the right implementation path.

Automated Messaging FAQs

Practical questions before you integrate

Implementation-focused answers about channels, workflows, APIs and operational setup.

Can one automation use WhatsApp, SMS and email together?

Yes. A workflow can use different channels at different steps or fall back to another channel when your business rules require it.

Can messages start from events inside our CRM or website?

Yes. APIs and webhooks can start flows from leads, orders, payments, form submissions, ticket updates and other system events.

Can we create delays and multi-step follow-up sequences?

Yes. Flows can include timed delays, reminders, conditions and alternate paths rather than sending a single message only.

Can customer data be inserted into automated messages?

Yes. Available event or customer fields can be used to personalize messages when the connected system provides the data.

How do we stop a sequence after the customer completes an action?

The workflow can check state changes or receive an event that stops, skips or moves the customer to another step.

Can you connect automation with our existing CRM or database?

Yes. We can connect existing systems through supported APIs, webhooks or custom integration logic.

Talk to us